{"id":12161,"date":"2018-10-02T21:38:23","date_gmt":"2018-10-02T20:38:23","guid":{"rendered":"https:\/\/www.evolvesummit.cz\/?post_type=events&p=12161"},"modified":"2018-10-23T08:43:35","modified_gmt":"2018-10-23T07:43:35","slug":"learn-how-to-manage-your-online-recruitment-campaigns-with-analytics","status":"publish","type":"events","link":"https:\/\/old.evolvesummit.cz\/en\/events\/learn-how-to-manage-your-online-recruitment-campaigns-with-analytics\/","title":{"rendered":"Learn How to Manage your Online Recruitment Campaigns with Analytics"},"content":{"rendered":"

[vc_row css=”.vc_custom_1535534140682{padding-top: 2px !important;}”][vc_column width=”2\/3″][vc_column_text]In the world of recruitment, one can no longer wait for candidates to turn up at your doorstep and apply for a job at your company. Modern recruiter must be able to move across the online world, build an attention grabbing recruitment or marketing campaign that differentiates your brand from others, yet at the same time, he or she must be able to understand and measure, what is happening online and what are the results of his or her campaign. It is not enough to just create and release a campaign, it is also necessary to know how to use analytical tools that monitor the performance of these campaigns, understand the main metrics and be able to interpret them. This right here is a mandatory skillset to make the right decisions and adequately adjust the recruitment campaigns. Whether it is the ability to monitor and evaluate your career website or your recruitment campaign released on Facebook or LinkedIn, we will teach you how to correctly interpret the data that is returned by your campaigns.<\/p>\n

You will learn<\/h4>\n

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Understand Google Analytics and read practical information that will help you interpret, what innovations are needed in the recruitment process.<\/p>\n\t<\/div>\n<\/div>

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Use \u201eheat maps\u201c and other tools, that will show you real time behavior of candidates on the web or in the campaign.<\/p>\n\t<\/div>\n<\/div>

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How to interpret key metrics and understand what they mean.<\/p>\n\t<\/div>\n<\/div>

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How to adjust the recruitment and marketing campaigns in order to have better results.<\/p>\n\t<\/div>\n<\/div>[vc_empty_space height=”46px”][vc_cta h2=”” shape=”square” color=”black” css_animation=”fadeInLeft” css=”.vc_custom_1540280611528{background-color: #ebebeb !important;}”]<\/p>\n

When?<\/h4>\n

On Wednesday, November 14, 2018<\/h5>\n
15:00 – 16:10<\/h5>\n

[\/vc_cta][\/vc_column][vc_column width=”1\/3″][vc_empty_space height=”20px”][vc_single_image image=”12073″ img_size=”full” onclick=”custom_link” link=”https:\/\/www.evolvesummit.cz\/en\/team-member\/martin-semerad\/”][vc_empty_space height=”30px”][vc_cta h2=”” shape=”square” color=”black” css_animation=”fadeInRight” css=”.vc_custom_1538512665548{background-color: #ebebeb !important;}”]<\/p>\n

Martin Semer\u00e1d<\/h4>\n

[\/vc_cta]\n \tShow me the speaker's profile<\/span>\n\t \t<\/a>[vc_empty_space height=”60px”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css=”.vc_custom_1535534140682{padding-top: 2px !important;}”][vc_column width=”2\/3″][vc_column_text]In the world of recruitment, one can no longer wait for candidates to turn up at your doorstep and apply for a job at your company. Modern recruiter must be able to move across the online […]<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","events_category":[],"class_list":["post-12161","events","type-events","status-publish","hentry"],"yoast_head":"\nLearn How to Manage your Online Recruitment Campaigns with Analytics | EVOLVE! Summit 2025<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Learn How to Manage your Online Recruitment Campaigns with Analytics | EVOLVE! 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